How to Spot High-Intent Signals

3 min. readlast update: 07.09.2025

Stairoids tracks real-time buying signals — but how do you know when an account or contact is truly ready for outreach?

This article shows how to identify high-intent engagement, what behaviors to watch for, and how to act at exactly the right moment.


🔥 What Makes an Intent Signal “High-Intent”?

A high-intent signal comes from someone or a company actively demonstrating interest—often before requesting a demo or contacting you.

Stairoids recognizes this through:

Signal Type Examples
Website activity Multiple visits to your pricing page within 7 days
LinkedIn profile views Viewing your personal/company page more than once
Post engagement Likes or comments on content shared by your team
LinkedIn Ads clicks Paid clicks or impressions from key job titles
Personal connections Someone in your ICP connecting with you or your teammates

Each meaningful interaction increases their Intentional Wire Score (IWS) — your signal that someone is heating up.


📈 How to Spot High‑Intent Behavior in Stairoids

1. Monitor the Activity Feed

Watch for accounts or contacts generating multiple signals in a short timeframe.
• Focus on high IWS and recency — last 7 days is ideal.

2. Leverage Filters

Use or create filters like:

  • IWS > 100 in the past 7 days

  • Profile viewed + post liked

  • SMB accounts with multiple site visits

3. Track Buying Unit Dynamics

Multiple people from one company engaging? That’s a clear sign.
Example: one person viewed your profile, another liked your post the next day — that’s a hot opportunity.

4. Recognize Multi-Signal Patterns

High-intent activity often follows a sequence:

  • Website visit → LinkedIn profile view → connection request

  • Ad click → company-page visit → engagement with your team’s post


💡 Pro Tips

  • Act quickly — don’t wait for a “perfect” signal combo.

  • Recency + frequency = prime outreach timing.

  • Use the ❤️ heart — tag key contacts so the system prioritizes similarly in the future.

  • Follow the breadcrumbs — always explore which contacts contribute most to a high IWS.


✅ What to Do Next

  1. Click the signal to open the contact or company card

  2. Review their recent activity

  3. Use one-click actions to:

    • Connect on LinkedIn

    • Send a message or InMail

    • Start a nurture or marketing flow

    • Assign ownership to a teammate


🟢 Summary

Signal Why It Matters
IWS > 100 Strong signal of active intent
Recent signals (last 7 days) Fresh interest = best timing for contact
Multiple signals The more signals, the higher the likelihood of conversion
Known buyer personas Engagement from your ICP or DMU = prime time to engage

By focusing on intent signals and acting quickly, your outreach becomes more timely, relevant, and effective—powered by data, not guesswork.

Was this article helpful?